The Aitomatic team was keen on reaching business decision-makers in large enterprises with annual revenue of $1B in the “physical” industries, as well as champions who help create AI awareness inside organizations that could be potential investors (ie. data scientists, business unit managers, academics, analysts). 

Because of this specificity, we identified and secured placements on a wide range of shows—both larger podcasts centered around data, AI, and innovation—and more niche fits in manufacturing, supply chain, logistics, energy, avionics, and automotive.

With Christopher’s packed international travel schedule, we implemented a weekly digest for his team that briefs them on outstanding interviews, progress on any necessary reschedules, upcoming interviews on the calendar, and other important news from “behind the scenes” of their tour. This helped us develop a robust relationship on Slack to maintain steady asynchronous communication throughout the tour.